Sefco Zeelandia Company profile International presence Innovation and quality

Company profile Sefco Zeelandia: A journey that has the finest quality as its ultimate destination... Delightful voyage to the picturesque corners of the earth, blessed with its harvests. An aromatic cruise through the classic & modern creations of the European pastry. Divine odyssey into the flavors & aromas of yesterday, of today, of tomorrow... Passion for the premium quality and professionalism. The charm of an unexpected and the joy of the breakthrough. Nonnegotiable ethics in our choices, faith in the team, respect for a person. The life-time journey for Sefco Zeelandia is carrying on. From the company foundation as “Sefco” in 1965, to the alliance with Zeelandia Royal Group, which has the roots in greatness since 1900. Tradition and novelty met in 1992, when joint venture between two companies has been accomplished, and Sefco Zeelandia was born. The heart core of Sefco Zeelandia is in its contemporary business premises in Spata - Greece. Through the years of progressive development and growth, synchronization and modern technology , combined with the philosophy of mutual respect, were and still are the keys to our success. Our professional ethic and the company culture have been inspiring consistent development and improvement of human resources, and that is what gives us the credit to talk about impressive results of a team work. Awareness of corporate social responsibility and respect for environment are indivisible part of the company culture. The joy of creation, which marks our route, is genuine and unique. Our products grant relish and delight to millions of consumers around the world. And this is why SZ is an exceptional force. We support dynamically the present and develop strategies for future, with deep respect of our roots. Because our journey through the history of flavor has been going on for a long time.   “Creating Possibilities”   Quality, innovation, inspiration, customer orientation and international character were, and still are, the pillars of Sefco Zeelandia’s success. We have built our philosophy on those values:   Reliable: Quality, added value and food safety are our guiding principles; our fundamental policy of quality is the living part of our strategy. All over the world, professionals and consumers can rely on our products and services. We have built a relationship of mutual trust and credibility with our customers, always providing them with products of the optimum technology properties, and with exceptional stability and effectiveness. We implement international quality standards from D.Q.S. and I.Q. Net, DIN EN ISO 9001:2000 and DIN EN ISO 22000:2005.   Innovative: Innovation is our distinguished hallmark; it is in the heart of our strategy. This means responding to an abundance of developments and trends in the field of baking materials and production processes, products variation, flavor fusions, consumers behavior, quality improving, and other important issues. We are constantly exploring consumers’ purchase behavior, needs and desires. This is what makes us competent & qualified to recognize and create new market opportunities for our customers. Every product is considered from the point of view of a baker, with the aim of creating the right mix between technical feasibility and market opportunities.   Inspiring: We encourage our customers to explore consciously the new horizons and introduce new products, which are in line with the existing and upcoming food trends. We advise them to seek new possibilities by using creatively our products, vision and expertise. We aspire that our customers make the most out of their business, because their success is our success. We recognize an abundance of opportunities for baking & pastry sectors, and therefore invest purposefully in the consumer concepts with highly attractive promotional materials and creative ideas for shop actions.   Customer orientated: Our history is marked by personal involvement with our customers. We employ actively our knowledge and experience for their benefit. Therefore, we do not only provide quality products and reliable delivery, but moreover, a complete package of services. Technical, commercial, marketing, promotional and other kinds of customized support are the building blocks of the long term fruitful relationships with our customers. Our experience, expertise and know-how are completely at the disposal of our customers, who range from family business to industries. We enjoy sharing benefits with them, achieved in successful partnership.   International… Zeelandia has operating companies and export activities in more than 70 countries. Our worldwide presence and multi disciplinary approach enables us to loop customer feedback directly to the R&D stage, anyplace, anytime. Monitoring and analyzing consumer demands all over the world are vital for achieving customer satisfaction. Exports activities of Sefco Zeelandia are of strategic importance, and they are accomplished through the network of exclusive distributors and joint ventures in the area of Southeastern Europe. BULGARIA – HELLAS HEM ZEELANDIA Our joint venture company in Bulgaria since 2002 has provided us strong position on the local market, and has laid the foundation for a dynamic growth in the region.